Marketing Leadership Is All About Reach: Celebrating the 2017 #OctoLeader Winners
Check out the full list of 2017 #OctoLeader winners! The best marketing leaders don’t play by the rules. They’re too busy reinventing them. With the recently announced 2017 #OctoLeader Awards, we wanted to recognize the best and brightest marketing leaders on Twitter....
Brand Choreography Is as Easy as 1-2-3 with @mnburgess and #LI_Learning #marketing
Does your integrated marketing communications (IMC) program need some fine-tuning? Check out “Marketing Foundations: Integrated Marketing Strategies,” a must-watch video tutorial series by Mark Burgess and LinkedIn Learning. With another year almost in the books, it’s...
Best Top Leaders in 2017: #OctoLeader Twitter Award
Blue Focus Marketing and Tribal Impact are proud to announce the winners of the 2017 #OctoLeader Award! What makes an #OctoLeader? Is it the way they leverage their personal brands to build professional communities of shared interest? Is it the way they...
Make sure your audience sees your #content. #contentmarketing #marketing
Blue Focus Marketing and LinkedIn Learning are proud to announce our must-watch video series, “Marketing Foundations: Integrated Marketing Strategies.” Take control of your brand in 2018 with a comprehensive video tutorial course. Learn the ins and outs of integrated...
Need Help on Your 2018 Integrated Marketing Strategy? Let’s Get Started. #Marketing
Marketers would be wise to remember the motto of the Boy Scouts of America: Always be prepared. It’s true that designing, piloting, and launching a successful integrated marketing strategy takes time. It’s also true that many of us don’t feel like we have enough time...
Does your CMO have an integrated #marketing strategy?
Does Your CMO Have An Integrated Marketing Strategy? This is the question facing modern brands of all sizes. Many organizations leap before they look. They see a concept they like and try to implement it without building a sound policy first. Others are paralyzed by...
Announcing NEW LinkedIn Learning Online Course: Integrated Marketing Strategies by @mnburgess
Discover the Power of Brand Choreography™, an Innovative 7-Step Framework to Deliver the Right Message to the Right Person at the Right Place and Time. Blue Focus Marketing is proud to announce “Marketing Foundations: Integrated Marketing Strategies,” our second...
Coming to Chicago AMA #ContentMarketing Workshop #Content
Join Mark Burgess and the American Marketing Association (AMA) for “A 7-Step Blueprint to Content Marketing Success.” Registration is now open for this two-day workshop in Chicago on Sept. 28–29. In the consumer world, summer is all about a little R&R—romps at the...
Why should brands create their own Octopus’s Garden? #OctoLeader #marketing #business
This week, we wrap up the celebration of our new marketing leadership video with a post that’s all about storytelling and mythology. What are you doing to “octomize” your brand? Marketing leaders are a lot like octopuses. No, really. They’re highly adaptive...
3 Social Employee Advocacy Lessons from Our Friend the Octopus #OctoLeader #Marketing #Leaders
This week, we continue to celebrate our latest employee advocacy video, starring the lovable Rexi and Octo! Check it out below, and make sure to nominate your favorite employee marketing leaders for our first #OctoLeader Award! Much like an octopus propelling itself...
3 Fun Octopus Facts—and How They Apply to Employee Advocacy #marketing #business
This week, we continue to celebrate our latest video on social employee advocacy. Check out our new video below, read ahead for cool octopus facts, and don’t forget to nominate your favorite social employees for our #OctoLeader Award! Here at Blue Focus...
3 Ways to Embrace Octopus Power Through Employee Advocacy #EmployeeEngagement #Marketing #OctoLeader
Here are 3 reasons why they should. This month, we’re celebrating the release of our latest video on social employee advocacy, a charming adventure about why brands should empower employees to be less like a T-Rex and more like an octopus. Didn’t have a chance to...
Get Your Nominations in for the 2017 #OctoLeader Award #Leaders #Leadership
Deadline for this exciting new award is August 15, 2017 On June 15, Blue Focus Marketing and Tribal Impact proudly announced The 2017 #OctoLeader Award. We designed this award to recognize and boost the visibility of the best social leaders on Twitter, those tireless...
Join @MNBurgess for AMA’s Content Marketing Workshop – Blueprint for success
AMA's Content Marketing Workshop: 7-Step Blueprint for Content Marketing Success Registration is now open for “A 7-Step Blueprint to Content Marketing Success,” the latest workshop by Blue Focus Marketing and the American Marketing Association (AMA). Join us in...
![[New Video] Why Brands Are Embracing the Magic of the #EmployeeExperience #Leadership](https://www.bluefocusmarketing.com/wp-content/uploads/2017/06/Octo-Video-500_500--177131_400x250.jpg)
[New Video] Why Brands Are Embracing the Magic of the #EmployeeExperience #Leadership
Announcing “The Story of Rexi and Octo,” our latest video on the power of social employee advocacy. Is your brand more like a T-Rex or more like an octopus? Not sure? Perhaps this video can explain: At Blue Focus Marketing, we’re leading the charge to help brands of...
