The Story Behind Our #SocialEmployee Course on Lynda.com #Education
Rider professor teaches course on Lynda.com Mark Burgess and wife and business partner Cheryl based the course on their book ‘The Social Employee’ By: Adam Grybowski (@grybowski) Previously Published on News At Rider University 03/23/2016 Mark Burgess A Rider...
Learn How The #SocialEmployee Is the New Marketing Channel by @Lynda + @LinkedIn
Join Blue Focus Marketing and Lynda.com, a LinkedIn company, for our exciting new course, “Social Employees: The New Marketing Channel.” This 22-part video tutorial course covers all you need to know to activate social employees within your walls—and bring a...
Announcing Lynda.com Social Employees: The New Marketing Channel via @mnburgess #branding
We are proud to announce that on March 15, 2016, Blue Focus Marketing (@BlueFocus), working with Lynda.com (@Lynda), a division of LinkedIn (@LinkedIn), released “Social Employees: The New Marketing Channel.” We designed this 22-part video tutorial...
Turbocharge Your #SocialEmployee Program with Lynda.com + LinkedIn #branding
Social Employee: The New Marketing Channel It’s no secret that social employees can supercharge your brand. You know it. We know it. Small startups, international powerhouses, and everyone in between know it. But there’s a big difference between knowing and doing. Are...
Catch a glimpse of the future of #advertising – Read Wharton’s Beyond Advertising
I am excited to announce that Beyond Advertising: Creating Value Through All Customer Touchpoints," by Yoram (Jerry) Wind, Catharine Findiesen Hays, and The Wharton Future of Advertising Innovation Network, has hit the book shelves and is available on Amazon. Mark...
Do Social Reviews Really Help Your Business? @SocialEmployee #book #review
Do reviews actually help your brand attract customers? We already know that people really trust peer-to-peer social recommendations, but does that extend to the realm of product reviews? This is a question we asked ourselves repeatedly during the marketing of our...
The Possibilities of a Moment: Reflections on #IBMConnect 2016 #tech
In every aspect of our lives, digital has redefined how we experience the world. When we cook, we use apps like Allrecipes to guide us along. When we’re out with friends, coworkers, or business associates, we pose for pictures using the built-in camera on our...
How SocialStudent Improves Engagement and Collaboration @KatyTroughton #IBMConnection #education
What is IBM doing to help empower students to better engage, collaborate, and take a leading role in the social age? This is the question Katrina Troughton, General Manager, IBM Social and Smarter Workforce Solution, addressed during a panel at the 2016 IBM Connect...
@KatyTroughton Shows How SocialStudent Improves Engagement and Collaboration #IBMConnection #education
What is IBM doing to help empower students to better engage, collaborate, and take a leading role in the social age? This is the question Katrina Troughton, General Manager, IBM Social and Smarter Workforce Solution, addressed during a panel at the 2016 IBM Connect...
At #IBMConnect, @Jeff Schick Demos #IBMVerse and Unveils #ProjectToscana IBM #SocBiz
Last week, I had the pleasure of attending the IBM Connect Conference 2016 in Orlando, Florida. As was the case the year before, the event was a whirlwind of activity, with exciting conversations and fascinating new tools to be discovered around every corner. From the...
Join Wharton’s 6th Annual Super Bowl Tweet Meet Feb 7 #WhartonFoA #SuperBowl #SuperBowl50
Honored to be an invited Wharton Future of Advertising Tweet Meet panelist for 6 consecutive years. It’s that time of year! We have a lot of fun tweeting commentary before, during, and after the game using #whartonfoa – as much or as little as your real world party...
AMA #ContentMarketing Workshop Coming to Chicago Mar 3-4 #Content
I am proud to announce that, on March 3 and 4, 2016, I will be delivering an AMA Content Marketing workshop in Chicago. It is still early in 2016, and your need to create or fine-tune a powerful Content Marketing Strategy is more important than ever. This...
![[VIDEO] Why Is Social Leadership So Important? #Leadership #HR #EmployeeEngagement](https://www.bluefocusmarketing.com/wp-content/uploads/2016/01/Why-is-social-leadership-so-important-F-1024x430-381774_400x250.png)
[VIDEO] Why Is Social Leadership So Important? #Leadership #HR #EmployeeEngagement
The conversation around social media and the workplace is evolving at a rapid pace. In the early part of the decade, everyone was focused on the concept of the social business. Another realization soon followed: In order to have a social business, you have to have...
Experiencing a Brand’s Customer Experience Firsthand #Rutgers
Rutgers Graduate MBS students IKEA field trip On September 23, 2015, for my Rutgers University graduate class in Market Assessment and Analysis, I was pleased to orchestrate a trip for 35 students in the MBS Master of Business & Science program. The students...
![[New Video – New Thinking on Social Employees] What’s In It For Me? #WIIFM #HR](https://www.bluefocusmarketing.com/wp-content/uploads/2015/09/Whats-In-It-For-Me-49363_400x250.jpg)
[New Video – New Thinking on Social Employees] What’s In It For Me? #WIIFM #HR
[VIDEO] “What’s In It for Me?” Use the Win/Win to Unlock the #SocialEmployee #WIIFM For many in today’s plugged-in social workforce, it’s not enough to be content with simply getting the job done. Today’s employees want to know that what they’re doing is both valuable...
