Fire Up Your #ContentMarketing Strategy With a Story for 2017 #Content
Learn how to create the core story at the heart of your brand to connect with customers and prospects. In the digital bazaar, content is king. That’s why nearly two-thirds of CMOs consider content production their top priority. But the best content marketing efforts...[AMA Workshop] Humanize your Brand with an Employee-Driven Content Marketing Strategy #ContentMarketing
Big Announcement! Join Blue Focus Marketing and the American Marketing Association (AMA) for our innovative new workshop, “Build an Employee-Driven Content Marketing Strategy.” This two-day event, taking place Nov. 3–4 at Chicago’s Summit Executive Centre, will...Register for Fairleigh Dickinson University #ContentMarketing Seminar #NJ #Content
On Friday, Oct. 28, Blue Focus Marketing (@BlueFocus) with be visiting Fairleigh Dickinson University (@FDUwhatsnew) for an exciting new social business seminar. Titled, “Content Marketing Seminar,” this day-long event will cover the who, why, and where of content...[VIDEO] Watch @CKBurgess Share #Mobile Trends on Cruise w/ @AlanSee @IBMmobile #IBM
A little while ago, IBM (@IBMmobile) invited Alan See (@CMOTemps) and me out onto their #MobileInsights boat to discuss the shifting role of mobile. From discussing how various members of the C-Suite view the changing mobile climate to need from mobile apps...Culture Eats Strategy for Breakfast—But What Does It Eat for Lunch?
As the story goes, there’s a sign above the Ford War Room that says, “Culture eats strategy for breakfast.” Strategy might make for a nice nutritious breakfast, but how does culture get by the rest of the day? What does culture eat for lunch—or even dinner? For...
