by Mark Burgess
We have reached an important turning point in the age of social marketing. While a majority of organizations and CMOs plan on investing greater resources into content marketing, social employee advocacy, and customer experience initiatives, many are doing so without a...
by Cheryl Burgess
When social business strategists like Tom Peters, David Edelman, and Kevin Randall come together to talk shop, you can bet the business world will be tuning in. Lucky for us, we’ll have front-row seats! Join us on Wed., Sept. 7, from 5–7 p.m. EDT, as we speak with...
by Cheryl Burgess
As the story goes, there’s a sign above the Ford War Room that says, “Culture eats strategy for breakfast.” Strategy might make for a nice nutritious breakfast, but how does culture get by the rest of the day? What does culture eat for lunch—or even dinner? For...
by Cheryl Burgess
[VIDEO] “What’s In It for Me?” Use the Win/Win to Unlock the #SocialEmployee #WIIFM For many in today’s plugged-in social workforce, it’s not enough to be content with simply getting the job done. Today’s employees want to know that what they’re doing is both valuable...
by Cheryl Burgess
As the end of the year draws near, it’s time to start looking at trends and predictions for 2015. So if you think 2015 will be the same as this year, get ready to strap on an extra seat belt and listen to what Tom Peters (@Tom_Peters) and his friends, Robert H....
by Cheryl Burgess
Grow sales, increase user adoption, and improve engagement with Dynamic Signal’s VoiceStorm for IBM Connections Date: Jan 21, 2014 Time: 12:00 PM – 1:00 PM (Eastern Time) Hosted by: SocialBiz UG.org (Wellesley Information Services) Presented by: SocialBiz UG.org...
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