We are living in the age of movements and uprisings, says Scott Goodson (@scottfrog), founder of the pacesetting global marketing/advertising agency StrawberryFrog (@Frogism). Each of us—individuals, brands, social organizations—wants to stand for something, to...
Big Announcement! Join Blue Focus Marketing and the American Marketing Association (AMA) for our innovative new workshop, “Build an Employee-Driven Content Marketing Strategy.” This two-day event, taking place Nov. 3–4 at Chicago’s Summit Executive Centre, will...
Content Marketing is the Future of Marketing. Join us for a Fairleigh Dickinson University (FDU) seminar in #NJ on Oct. 28, 2016 There’s a lot of different ways to craft good content. Many organizations have legions of skilled bloggers among their ranks. Others know...
Does your organization produce and curate exciting content, or do you just kind of wing it? In the digital bazaar, content is king. That’s why nearly two-thirds of CMOs consider content production their top priority. But the best content marketing efforts...
I love Brian Solis’ quote on the importance of learning. I am also honored to be invited as a guest blogger on Brian’s website. Here is a small portion of my post. To read the full article, click here. The post How to Make Lifelong Learning an...
Audi has introduced a new ad campaign for the 2017 Audi A4. The slogan: “Intelligence is the New Rock and Roll.” The campaign showcases the new era of A4 vehicles with a ton of futuristic features focusing on intelligence as a brand differentiator. I...
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