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The Rise of the @SocialEmployee: How to Generate Word of Mouth #TEDx #SocBiz #SHRM

by Mark Burgess

  Recently, my TEDx Navesink talk, “The Rise of the Social Employee,” was released online, along with all of the other wonderful talks from that day.  As I explain in my speech, we’ve entered an era where brand eminence lies in the ability of social employees to...

Scott Goodson (@scottfrog) Tells How He Came Up with Emirates Airline’s ‘Hello Tomorrow’ Brand Idea. #branding #brands

by Cheryl Burgess

  Welcome to the new global ideas economy where huge companies are vying for our love and respect with big ideas over products. There is an art and a science to coming up with global brand ideas that help focus and grow a company. As social media is rising in...

Join @RDucre #IBM & @CKBurgess for a @SocialEmployee Discussion at @IM_Week – Integrated Marketing Week #IMW14 #SocBiz

by Sam Kennedy

I am proud to announce that I will be joining Renee Ducre (@RDucre), the global marketing director at IBM (@IBM), to discuss some of the many ideas in Blue Focus Marketing’s Amazon best-selling book, The Social Employee, as part of the events of the second annual...

Join @RDucre #IBM & @CKBurgess for a @SocialEmployee Discussion at @IM_Week – Integrated Marketing Week #IMW14 #SocBiz

by Cheryl Burgess

I am proud to announce that I will be joining Renee Ducre (@RDucre), the global marketing director at IBM (@IBM), to discuss some of the many ideas in Blue Focus Marketing’s Amazon best-selling book, The Social Employee, as part of the events of the second annual...

Announcing #SocSales Jam 6/10: The Ultimate Social Sales Playbook (LIVE)

by Cheryl Burgess

I am pleased to announce I will be joining 21 of the world’s most influential social sales experts during a one-hour #SocSales Twitter Jam on Tuesday, June 10th, at 2:00 pm ET.   Experts including Craig Elias, Jeb Blount Jeffrey Gitomer, Jeffrey Shanks, Jill Rowley,...

[PODCAST] Social Employees w/ @RobertHThompson @mneiss & @Tom_Peters Special Mention #SocBiz #SocialBusiness @SocialEmployee

by Sam Kennedy

                            Yesterday, we had the pleasure of speaking with Robert Thompson (@RobertHThompson) for his weekly Thought Grenades podcast. The conversation centered around the ideas and...
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