One of the most interesting byproducts of the social business era has been the rise of content marketing. It’s a powerful means of generating awareness for a brand or product, one that is both stylish and informative in its presentation — and flexible...
When we were invited to present on two separate Dell World 2014 panels in Austin this week, Mark Burgess (@mnburgess), President – Blue Focus Marketing, and myself, Cheryl Burgess (@CKBurgess) were able to expand on the ideas in our best-selling...
Register before November 17, 2014 – 12:00 a.m. for early registration fee! I am proud to announce that, on December 4-5, I will be delivering an AMA Content Marketing Workshop at the Summit Executive Centre in Chicago. In 2014, Content marketing is a marketer’s...
A few weeks ago, I was proud to unveil my TEDx Navesink talk, “The Rise of the Social Employee.” It has been quite a lot of fun to watch the response to this speech, and encouraged to see that it is catalyzing conversations around social business communities....
I am proud to announce that I will be joining Renee Ducre (@RDucre), the global marketing director at IBM (@IBM), to discuss some of the many ideas in Blue Focus Marketing’s Amazon best-selling book, The Social Employee, as part of the events of the second annual...