Announcing #SocSales Jam 6/10: The Ultimate Social Sales Playbook (LIVE)
by Cheryl Burgess |
I am pleased to announce I will be joining 21 of the world’s most influential social sales experts during a one-hour #SocSales Twitter Jam on Tuesday, June 10th, at 2:00 pm ET.
Experts including Craig Elias, Jeb Blount Jeffrey Gitomer, Jeffrey Shanks, Jill Rowley, Matt Heinz, Vanessa Dimauro and I will share proven social sales plays for achieving maximum reach, results and revenue. We’ve taken the guesswork out of the equation so you can focus on dramatically improving your close rate.
Moderated by KiteDesk CRO Sean Burke, we’ll address questions such as:
- What are real examples of situations where social selling produced results? Better yet – how has social selling produced results that would not have been possible otherwise?
- Isn’t spending too much time on Social Media dangerous? Shouldn’t my team be selling vs. tweeting?
- What is marketing’s role in social selling and how can the two departments work together to produce results?
- How do I get my team to change their behavior to incorporate social selling into their routine?
- Are there holes in the social sales toolbox? If so, what’s missing?
- Are traditional sales tools (e.g., email, phone calls) relevant? Why/why not?
Come prepared with your own questions, and by all means join the conversation!
Register today and you’ll also receive a pre-release copy of “The Ultimate Social Sales Playbook: Tips from 50 of the World’s Most Influential Social Sales Experts.”
Cheryl Burgess is co-founder and CEO of Blue Focus Marketing®, a consulting firm that delivers future-ready marketing and training solutions to customer-centric organizations. She is the co-author of a groundbreaking new book: The New Marketing: How to Win in the Digital Age -- a book that looks to the future rather than analyzing the past, based on the contributions of CMO trailblazers and martech disruptors, behavioral economics luminaries at Yale and marketing sages at Kellogg and Wharton. She is also the co-author of the pioneering and bestselling book, The Social Employee, which features in-depth success stories from IBM, AT&T, Cisco, Dell, Adobe, Southwest, and Domo.
Cheryl is a global speaker and has been named a Top 12 Business Speaker by HuffPost. She is a LinkedIn Learning course author for Social Employees: The New Marketing Channel. Cheryl’s ideas have appeared in MIT Sloan Management Review, HBR Italia, Fast Company, and Forbes; she is a former special advisory board member to The Economist and The Economist Intelligence Unit. Other projects include the Wharton Future of Advertising 2020 program and the popular Wharton Business Radio ‘Marketing Matters’ series on XM Radio. As an IBM VIP influencer and futurist, Cheryl has spoken at numerous IBM events and contributed to leading initiatives such as The Future of Work.
Cheryl is an advisory board member to Omnicom’s sparks & honey, a technology-led cultural consultancy that is disrupting the consulting, research, and agency worlds.
She is a frequently invited guest speaker for Rutgers University graduate programs and has earned a BA in Journalism from the University of Pittsburgh. Twitter: @ckburgess