Measure Content Marketing Success and Make Massive Gains
Do you know how effective your content marketing efforts are? Tell me if this sounds familiar. Your marketing team has finally committed to expanding its online presence. Sure, perhaps they’re putting a little too much emphasis on push ads such as pop-ups and banners,...Ready to Start a Movement? @scottfrog Shows How in 10 Steps #Election2016
We are living in the age of movements and uprisings, says Scott Goodson (@scottfrog), founder of the pacesetting global marketing/advertising agency StrawberryFrog (@Frogism). Each of us—individuals, brands, social organizations—wants to stand for something, to...Best Business Strategies in 2017 That Will Change Your Thinking via Rutgers Business Review
Source: “Sharing the Future: The New Social Ecosystem” by Mark Burgess. Rutgers Business Review. Vol. 1. No 1, pp. 107-122. In 2017 we will be entering an era where organizations have not only embraced the fundamental concepts of social business...Fire Up Your #ContentMarketing Strategy With a Story for 2017 #Content
Learn how to create the core story at the heart of your brand to connect with customers and prospects. In the digital bazaar, content is king. That’s why nearly two-thirds of CMOs consider content production their top priority. But the best content marketing efforts...Learn to Create Contagious Employee Stories [AMA Workshop] #ContentMarketing #Content
Content marketing has become an invaluable branding tool. Brands of all sizes use it, from global giants to mom-and-pop retailers and everything in between. The beauty of social media in general, and content marketing in particular, is that it’s a wide-open world full...
