To request Mark Burgess and/or Cheryl Burgess for a speaking engagement, please contact:
Mark Burgess mburgess@bluefocusmarketing.com or
Cheryl Burgess cburgess@bluefocusmarketing.com
Pivot Conference, Mark Burgess and Cheryl Burgess,(Blue Focus Marketing, Southwest Airlines, McKinsey & Company), October 16, 2013, New York
Mark Burgess Bio
Mark Burgess (@mnburgess) is President of Blue Focus Marketing®, co-author of The Social Employee, McGraw-Hill, 2014. The book features success stories from IBM, AT&T, Dell, Cisco, Southwest, and Adobe. Blue Focus Marketing is a content marketing consulting firm focused on social business, branding, employee engagement, content marketing solutions, and integrated marketing communications. We build brands from the inside out. Mark is an adjunct marketing professor at leading universities. Mark’s career spans B2B and B2C marketing, advertising, and professional services. Mark led the PwC Global Web team, at McCann, headed the flagship L’Oreal and Sears accounts. At AT&T, he led interactive marketing. Mark delivered a TEDx Talk in May, 2014 on The Rise of the Social Employee. Mark is listed on Forbes Top 100 Must-Follow Marketing Minds on Twitter. Mark is ranked #19 in the Top 200 Content Marketing Influencers. He is a contributor to the Wharton Future of Advertising 2020.
Cheryl Burgess Bio
Cheryl Burgess (@ckburgess) is co-founder and CEO of Blue Focus Marketing®. She helps clients transform their brands from the inside out by implementing strategic social business initiatives. She is the co-author of best selling book, The Social Employee, (McGraw-Hill, 2013) that includes success stories from IBM, AT&T, Dell, Cisco, Southwest Airlines, and Adobe, hailed by management guru, Tom Peters as his favorite #1 social business book. Her book is also featured in MIT Sloan Management Review 2015 and The Boston Globe. Burgess is a special advisory board member for The Economist Intelligence Unit, research arm of The Economist Group. She is listed as “Forbes Top 5 Influential CMOs” – 2014, “Top 40 Social Selling Marketing Masters”; Forbes “Must-Follow Marketing Minds – 2014”; #7 Top CMOs on Twitter, and named by Huffington Post as a social media “Passionista.” She is a contributor to Harvard Business Review – Italia, and expert blogger for CEO.com and CMO.com. Cheryl is a regular speaker at industry events, most recently at Social Business Forum 2014 – Milan, Italy, IBM Connect 2014, Dell World 2013 & 2014, Integrated Marketing Week NYC -2014, Pivotcon – NYC, Rutgers Business School, AT&T, and KPMG. She is a contributor to the Wharton Future of Advertising 2020.
Mark Burgess | Speaking Engagements
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Brand Activation Summit: Smarter Digital Marketing for More Powerful Brands, New York, NY, April 8, 2016
- American Marketing Association (AMA) Content Marketing Workshop, Charlotte, NC, Oct. 22 – 23, 2015
- The Conference Board, Keynote on Employee Engagement in a Digital Workplace, May 28, 2015
- Digital Workplace, Webcast, May 19, 2015
- Demand Metric Digital Virtual Summit, keynote on The New Marketing Channel, April 22, 2015
- Social Learning, participating in IBM #SWFChat, April 2015
- The Conference Board Keynote on Social Business – Social Employees, New York, March 27, 2015
- IBM Webcast Social Learning: plus IBM blog post, March 19, 2015
- IBM #SocBizChat on Social Employees March 2015
- IBM Honored, The Social Employee (McGraw-Hill) Named IBM’s Feb.’s Book of Month – #SocBiz Chat, Feb. 12, 2015
- American Marketing Association (AMA) Content Marketing Workshop, Austin, TX, February 5-6, 2015
- American Marketing Association (AMA), Content Marketing workshop, Chicago, Dec. 4-5, 2014
- Dell World speaking on Social ROI: Making Big Data Analytics Work for You, Nov. 14, 2014
- Rutgers University Business School, delivered Marketing Boot Camp speech, Oct. 9, 2014
- PR News Platinum Awards Keynote, NYC, Sept. 16, 2014
- Fairleigh Dickinson University, Keynote on Careers in Marketing, Sept. 14, 2014
- American Marketing Association (AMA), Content Marketing workshop, Los Angeles, September 11-12, 2014
- The Social Business Forum, Keynote, Milan, Italy, July 3, 2014
- American Marketing Association (AMA), Content Marketing workshop, New Orleans, May 4-5, 2014
- The Social Media World Forum, Keynote, on Social Media, NYC, May 15-16, 2014
- American Marketing Association (AMA) Author Series: The Social Employee, May 13, 2014
- Thought Grenades Co-Host Webcast May 12, 2014
- TEDx Talk at TEDxNavesink “The Rise of the Social Employee” May 11, 2014
- Wharton School of Business, Keynote, The Future of Advertising 2020, Penn Club, NYC, April 2014
- Social Chorus, Webcast ‘Join the Social Employee Revolution’, March 9, 2014
- American Marketing Association (AMA), Content Marketing workshop, San Francisco, Feb. 20-21, 2014
- Digital Signal (IBM), keynote Webcast, Feb. 18, 2014
- IBM Connect 2014 Social Business Fuels Employee Engagement, Orlando, FL, Jan. 28, 2014
- Interview with Dr. Cardon on Social Education, at IBM Connect 2014, Jan. 28, 2014
- The Conference Board, NYC, The Social Employee, Webcast Book Review, Jan. 21, 2014
- Centenary College, NJ, Keynote Gates-Ferry Lecturer address, Jan. 9, 2014
- Content Marketing Summit, Interview at Brand Innovators, NYC, Dec. 5, 2013
- Pivot Conference, Sharing stage with Co-Author Cheryl Burgess, David C. Edelman, Global Co-Leader, Digital Marketing and Sales Practice, McKinsey & Company, and Dana Williams, Southwest Airlines. NYC, Oct. 15 & 16, 2013
- Pivot Conference Interview on the Social Employee, NYC, October 15, 2013
- American Marketing Association(AMA), Keynote, Annual Marketing Conference, New Orleans, Sept. 9, 2013
- American Marketing Association(AMA), Annual Marketing Conference, New Orleans; Workshop, Sept. 11, 2013
- Rutgers University, Master of Business & Science Program, Strategic Marketing, Fall 2013
- Rutgers University Virtual Mini-MBA, Social Media Marketing, Sept. 2013
- Rutgers University Mini-MBA, Social Media Marketing, Sept. 2013
- American Marketing Association (AMA), Content Marketing Workshop, San Francisco, Sept. 19-20, 2013
- Rutgers University Virtual Mini-MBA, Social Media Marketing, Oct. 16, 2013
- Private Corporate Event, New York City, Oct. 2013
- Fairleigh Dickinson University, Entrepreneurship & Innovation, Oct. 2013
- American Marketing Association (AMA), Integrated Marketing Communications Workshop, Chicago, Oct. 24-25
- Rutgers University Mini-MBA Strategic Marketing, Nov. 13, 2013.
- American Marketing Association (AMA), Content Marketing Workshop, Philadelphia, Dec. 12-13, 2013
- CIMPA Conference, Keynote, Cayman Islands May, 2013
Cheryl Burgess | Speaking Engagements
- FWD_Live, New Zealand, Panel Discussion, July, 2015
- FWD_Live, New Zealand, Keynote – The Social Employee, July, 2015
- AMP Amplify Festival, New Zealand, Keynote – Re-Think Brands, Employees, Leaders & Culture, Day 3, June 4, 2015
- AMP Amplify Festival, New Zealand, Panel Revitalizing Employee Engagement, Sydney, Australia, June 4, 2015
- Paul Henry TV Channel 3 Morning News Show & Radio Interview, Auckland, New Zealand, June 8, 2015
- Digital Branding, Mumbai, India, Keynote, Fortune 100 Company, July, 2015 (Private Company)
- AMP Amplify Festival, New Zealand, Keynote, Keynote, Rethinking Employees, brand, culture, June 9, 2015
- AMP Amplify Festival, New Zealand, Panel, Digital Organizational Culture, Leaders and employees, June 8, 2015
- AMP Amplify Festival, Australia, Keynote, Rethinking Employees, brand, culture, June 4, 2015
- AMP Amplify Festival, Australia, Keynote, Corporate Dinner, Power of Social Business, employees, leaders, June 4, 2015
- AMP Amplify Festival Panel, Australia, Customer Engagement and Trust, June 4, 2015
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AMP Amplify Festival Exec. Panel, Australia, John Hagel, Cheryl Burgess, Organizing in a Digital World, June 4, 2015
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Digital Workplace, Webcast, May 19, 2015
- The Conference Board Keynote on Social Business – Social Employees, New York, March 27, 2015
- IBM Interview, IBM ConnectED, March 23, 2015
- IBM Webcast, Social Learning, March 19, 2015
- Dell World 2014, Austin, TX Nov. 14, 2014
- Rutgers University Business School, Marketing Boot Camp, October 9, 2014
- The Social Business Forum, Milan, Italy, Keynote on Social Business, July 3, 2014
- Interactive Marketing Week, Co-Presented IBM on The Social Employee (McGraw-Hill), June 4, 2014
- Thought Grenades Co-Host Webcast May 12, 2014
- PeopleLinx, Keynote Keynote Webcast April, 2014
- The Future of Advertising 2020 executive roundtable at Wharton School of Business, Penn Club, NYC, April 27, 2014
- Social Chorus Keynote “Join the Social Employee Revolution” Webcast, March 9, 2014
- February 18, 2014, keynote Webcast with Digital Signal (IBM)
- January 21, 2014, live webcast delivered at The Conference Board, NYC, The Social Employee, Book Review
- IBM Connect 2014, Interview with Sandy Carter – IBM VP, January 28, 2014
- IBM Connect 2014 with Ethan McCarty, The Rise of the Social Employee, Jan. 28, 2014
- IBM Connect 2014 Social Business Fuels Employee Engagement, Orlando, FL, Jan. 28, 2014
- Social Business at IBM – “Looking forward to meeting friends” [IBMConnect 2014] Andrew Grill, Jan. 21, 2014
- Dell World, on The Social Employee, Austin, TX, Dec. 5, 2013
- Private Corporate, Fortune 100 Company, September, 2013
- AT&T Networking Leaders Academy Conference, Keynote, Headquarters NJ, Feb. 23, 2012
- CIMPA Conference, Keynote, Cayman Islands, May 7, 2013
- Rutgers University – Guest Lecturer – Social Media Business Strategy – Nov.7, 2012
- Morgan Stanley, “Perils of Social Media in a Crisis”, Morgan Stanley Headquarters, NYC, June 5, 2012
TEDxNavesink TEDx “The Rise of The Social Employee” — Mark Burgess, May 10, 2014
Cheryl Burgess and Ethan McCarty – IBM at #IBMConnect 2014 – January 28, 2014
Cheryl Burgess and Mark Burgess IBM Connect 2014 Orlando, FL