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Watch @Wharton Future of #Advertising on YouTube Including @ckburgess @mnburgess

by Cheryl Burgess

    Earlier this year, the Wharton Future of Advertising Program unveiled its groundbreaking Advertising 2020 Project. Through the project, industry thought leaders were asked to weigh in with their thoughts on what advertising might look like in 2020, and...

Book Trailer Video for Upcoming The Social Employee @SocialEmployee (McGraw-Hill, 2013)

by Cheryl Burgess

Announcing Upcoming McGraw-Hill Book (Aug 23, 2013): The Social Employee! @SocialEmployee   We are pleased to announce the release of our new video “Think of a Brand as a Planet” in anticipation of the upcoming release of  The Social Employee: How Great Companies...

Nominate Now 2013 #Nifty50 Top Twitter Bloggers, Authors, PR, Journalists Award

by Cheryl Burgess

  2013 #Nifty50 Top Twitter Women and Men Bloggers, Authors, PR, Journalists Award For 2013, the #Nifty50 will honor 50 men and 50 women writers, PR and content producers (see “Eligibility” section below) who actively engage on Twitter. Know someone who deserves...

Shorty Awards Is the Oscar of Twitter – Community Appreciation

by Cheryl Burgess

Cheryl Burgess (@ckburgess) Wins 2013 Twitter Shorty Award for Marketing In just its fifth year of existence, the Shorty Awards has quickly risen to prominence in the social media community.  Recognizing social media influencers in a variety of categories, the Shorty...

18 Experts, an Infographic and a New Book will Convince you that Social Media Networking is Serious Business!

by Cheryl Burgess

Now that the New Year is underway, the question I keep hearing on everyone’s lips is, “What’s the best advice for small businesses to increase their social media networking?”  Fortunately, I have the privilege of being a part of a vibrant community of networking...

14 Experts’ New Year’s Resolutions for Optimizing Social Media in Small Businesses

by Cheryl Burgess

If anyone still doubts that social media isn’t going to play a dominant role in small business in 2013, perhaps these New Year’s resolutions from industry experts will change their minds.  A few things remain certain in the coming year: Marketing budgets will keep...
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