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[VIDEO] The Rise of the Social Executive #SocBiz @Glassdoor @SocialEmployee

by Cheryl Burgess

  There is an old saying that a rising tide lifts all boats. The basic premise behind this idea is that when favorable conditions are created, whether in an economic or cultural context, then everyone benefits. In social business, we have argued that it is the...

Why @Jill_Rowley is Changing the Culture of #Oracle to Become an Enabled Social Business #df13 #SocialSelling #socbiz

by Cheryl Burgess

Earlier in this month, I shared a post about marketing extraordinaire Jill Rowley (@jill_rowley) and her inspirational efforts to build engaged cultures of social employees. In the post, I discussed how Rowley has become a champion of the why within the walls of...

The Power of @Oracle: How @Jill_Rowley Builds the “Why” Into the @SocialEmployee With @OracleSocial #socbiz #socialselling #Nifty50

by Cheryl Burgess

Master the “why”, and barriers to effective social engagement will dissolve before your eyes. It truly is remarkable to watch the power of social employee evangelism at play. Recently, I was browsing a post by Dan McDade (@dandade) over at the PointClear...

The Power of @Oracle: How @Jill_Rowley Builds the "Why" Into the @SocialEmployee With @OracleSocial #socbiz #socialselling #Nifty50

by Sam Kennedy

Master the “why”, and barriers to effective social engagement will dissolve before your eyes. It truly is remarkable to watch the power of social employee evangelism at play. Recently, I was browsing a post by Dan McDade (@dandade) over at the PointClear...

Announcing Winners of 2013 #Nifty50 Top Twitter Men Writers!

by Cheryl Burgess

In 2011, I teamed up with Tom Pick (@TomPick) and his Webbiquity blog to unveil the first annual #Nifty50 Awards. Our goal in designing these awards was to honor the top 50 women and top 50 men in social media. In that first year, we cast a wide net, honoring those...

Who Is On Your 2013 B2B Inbound Marketing Fantasy Team? Mine are @billymitchell1@TomPick

by Cheryl Burgess

With the football season underway, people all around the country have assembled their fantasy football teams, pitting their hand-selected rosters against friends and rivals in hopes of the ultimate reward in sports: bragging rights. This is social gaming at its...
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