How Facebook Can Make Your Small Business Soar A recent Capital One TV ad features comedian Jimmy Fallon politely asking a somewhat indifferent baby boy in a high chair: “Would you like 50% more cash? Everybody likes more cash!” Convinced no one could possibly refuse...
Everyone seems to have a Twitter handle these days: News reporters, celebrities, restaurants, friends, and your business contacts. Twitter usage has skyrocketed to over 100 million active accounts. Moreover, this dynamic social medium can be the X factor for your...
Brands are on a Transformational Journey The future. Coming soon! Imagine for a moment that brands are on a magical conveyor belt; propelled by the fusion of technology and humanization, moving toward a place called brand relevancy. The brand’s momentum could slow,...
“Social Media Communities Empower Small Businesses” (Part 2 of a 3 part series) Twitter is an amazing place to meet interesting people and join communities. But sometimes “amazing” is an understatement when it comes to Twitter relationships....
“Demystifying social media for small business” (This is Part 1 of a 3 part series on how small businesses can use social media to build communities to grow their business. In part 2, we will talk to several experts for advice on how to leverage social...
Google+ or Google-? 20 Experts Voice Their Opinions The onslaught of new digital technologies, decline of traditional methods of reaching customers and the increased use of social media, doesn’t exactly make being a CMO an easy job. Forrester’s advice to CMOs: ...
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