With our new McGraw-Hill book, The Social Employee: How Great Companies Make Social Media Work, now among Amazon’s top sellers in several business categories, we have found ourselves engaged in a wealth of exciting conversations regarding the content of the book....
I am pleased to announce the launch of Blue Focus Marketing’s latest venture, The Social Employee Workshop. This dynamic workshop expands on the ideas and arguments put forth in our recent McGraw-Hill book, The Social Employee (currently an Amazon best seller in...
The Social Employee @SocialEmployee is an Amazon Best Seller! One underlying theme in our book The Social Employee: How Great Companies Make Social Media Work, available now through McGraw-Hill, is the idea that establishing real connections with real people matters....
Earlier this year, the Wharton Future of Advertising Program unveiled its groundbreaking Advertising 2020 Project. Through the project, industry thought leaders were asked to weigh in with their thoughts on what advertising might look like in 2020, and...
Michael Brenner’s eBook – Future of Marketing – Brings Tomorrow a Little Closer to Today What is the future of marketing? Based on the sheer number of people asking this question over the past year, from Wharton to McKinsey, Harvard Business Review...
Press Release Blue Focus Marketing announces the release of a new book The Social Employee: How Great Companies Make Social Media Work McGraw-Hill publication features success lessons from IBM, AT&T, Dell, Cisco, Adobe, Southwest Airlines, Domo and Acxiom on...
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