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[VIDEO] Watch @CKBurgess and @MNBurgess Champion #SocBiz Strategy with @IBMSocialBiz

by Cheryl Burgess

In yet another team-up with the fine folks at IBM (@IBMSocialBiz), Blue Focus Marketing (@BlueFocus) was asked to share our thoughts on the value of social business, how it affects social employee culture (@SocialEmployee), why 2014 is going to be the year of the...

Join the @SocialEmployee Revolution Webinar by @SocialChorus #SocialChorusU #socbiz

by Cheryl Burgess

Join The Social Employee Revolution [Upcoming Webinar] By  Amy Hall on March 21, 2014 – SocialChorus The path to social business starts with your company’s employees, by empowering employees to become brand advocates on social networks. Employee advocates help...

Book Review: The Social Employee (@SocialEmployee) by @TomPick #socbiz #IBM #Cisco #Dell

by Cheryl Burgess

                        One of the most powerful impacts of social media is the way it has democratized brands. No longer is the brand, or corporate image, tightly controlled by a few senior executives,...

What is Personal Branding? @MNBurgess Shares His Thoughts w/ @PeterCardon for @HuffingtonPost [w/ VIDEO] #SocBiz

by Mark Burgess

  Lately at Blue Focus Marketing (@BlueFocus), we’ve been putting a lot of emphasis on the concept of employee branding and why it is an essential aspect of worker culture in the age of social business. In fact, in the coming weeks, we intend to continue to focus...

[VIDEO] An “Unedited” Are You a Social Executive Chat With @MarkFidelman #IBMConnect #SocBiz #IBM

by Cheryl Burgess

  Toward the end of a previous post detailing one of our many experiences at the 2014 IBM Connect Conference, I linked to this video, which contains a brief excerpt from a chat we had with Socialized! author Mark Fidelman (@MarkFidelman) about the role of the...

[VIDEO] Fun at #IBMConnect w/ @Sandy_Carter (Shout-Out to @Tom_Peters) #IBM #SocBiz

by Cheryl Burgess

A good way to measure the success of an event is how much you end up posting about it after it’s all over. Here we are, a month after the 2014 IBM Connect Conference, and I still have more exciting content to share with you. In this video, I had a chance to speak with...
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