I am very pleased and humbled to announce that I have been invited to deliver a talk at the upcoming TEDx Navesink event on Sat., May 10, at the Two River Theatre in Red Bank, New Jersey. All talks that night will focus in some way on the event’s announced theme of...
Since it’s debut in January, Vine has quickly captured the imaginations of businesses large and small. Brands have used Vine to offer short, often witty, messages to their customer bases. The themes of these posts are naturally varied, with each innovating in exciting...
Demanding audiences participating in the global bazaar of social media continue to pressure brands into reorienting their goals. Consumers demand a higher level of engagement that affords them a fulfilling, relevant experience anchored by the same common...
The Future isn’t what it used to be. “Ideas are the currency of the future.” Insights from Cannes Lions 2011, Modern Creativity all amid seismic industry change. Was the last session of Day One at Cannes 2011 the most profound? This session...
Madison Avenue Crystal Ball for 2011 If you think 2011 will be the same as this year, get ready to strap on an extra seat belt. The agencies that thrive in the future will succeed by helping their clients navigate these turbulent times, building brands that consumers...
Award Epitomizes B2B Marketing & Social Media Creative ideas seldom come from sitting in a boardroom. Apparently Billy Mitchell and his son Cole, MLT Creative, are evidence of this when they redesigned the new @B2BTOTY logo and trophy. Napkins shifted back and...
