The Rise of the Employee Brand
While the stragglers sit still trying to figure it out, the smart brands have evolved into social brands. However, while the social brands sit patting themselves on the back for their innovation, the really smart brands are busy building engaged communities from...How to create future brands
Brands are on a Transformational Journey The future. Coming soon! Imagine for a moment that brands are on a magical conveyor belt; propelled by the fusion of technology and humanization, moving toward a place called brand relevancy. The brand’s momentum could slow,...Secret Sauce for Small Business: Building Social Media Communities
“Social Media Communities Empower Small Businesses” (Part 2 of a 3 part series) Twitter is an amazing place to meet interesting people and join communities. But sometimes “amazing” is an understatement when it comes to Twitter relationships....For Small Business, Social Media is Word-of-Mouth Struck by Lightning
“Demystifying social media for small business” (This is Part 1 of a 3 part series on how small businesses can use social media to build communities to grow their business. In part 2, we will talk to several experts for advice on how to leverage social...2011 #Nifty50 Top Twitter Men
Today, Tom Pick (@TomPick), Online Marketing Executive at KC Associates, who blogs at his award winning B2B Webbiquity, and I (@ckburgess – Blue Focus Marketing @BlueFocus360) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are...
