How @RonRicciCisco is Championing the @SocialEmployee Revolution at #Cisco – And Why He Thinks It’s Inevitable #SocBiz
During our initial research for The Social Employee, we knew that one of the companies we wanted to focus on was the tech giant Cisco (@Cisco). We had learned that the business had recently undergone a dramatic internal transformation in both organizational structure...Why @Jill_Rowley is Changing the Culture of #Oracle to Become an Enabled Social Business #df13 #SocialSelling #socbiz
Earlier in this month, I shared a post about marketing extraordinaire Jill Rowley (@jill_rowley) and her inspirational efforts to build engaged cultures of social employees. In the post, I discussed how Rowley has become a champion of the why within the walls of...@WSJ: Your Reputation is Serious Business: New Findings From #Deloitte #DeloitteOGP13 #socbiz
Earlier in October, the Wall Street Journal published an interesting analysis of a recent Deloitte survey, titled “Exploring Strategic Risk.” From these Deloitte results, it has been determined that companies in every industry now consider reputations to be the most...Recapping the Pivot Conference and @SocialEmployee Interview (McGraw-Hill) #pivotcon
Two weeks ago, we had the opportunity to present at a panel in the 2013 Pivot Conference (@PivotCon), held from Oct. 15-16 in New York City. And to be honest, our heads are still spinning from the wonderful whirlwind of events that took place in such a short amount of...Advertising Flight 2020: Destination “The Future” @whartonfoa #whartonfoa – The Wharton Future of Advertising Program’s Advertising 2020 Project
The following post by Cheryl Burgess (@ckburgess) was initially published as a contribution to The Wharton Future of Advertising Program’s Advertising 2020 Project. Imagine yourself as the CEO of an ad agency in 2020, returning home on a red-eye...
