I am pleased to announce that I will be speaking at the Conference Board (@Conferenceboard) on Thursday, May 28 as part of their Digital Workplace Seminar Series. The day-long event, titled “Creating, Managing and Evaluating the Digital Workplace,” will be held at The...
We are moving into a new phase of social business adoption. Organizations have accepted the need for adopting social processes and activating social employees around new organizational tools and philosophies. As we demonstrated in our best-selling book The Social...
We are excited to be participating in the upcoming IBM webinar, “Changing the Learning Culture,” where Blue Focus Marketing cofounder Cheryl Burgess and I will join Scott Edwards, IBM Product Manager, Smarter Workforce, for a discussion of social...
Chat: IBM “The Shortlist” Twitter Chat Topic: The Social Employee Day/Time: Thursday, Feb. 12, 1 p.m. ET Moderator: IBM (@IBMSocialBiz) Panelists: Cheryl Burgess (@CKBurgess), Mark Burgess (@MNBurgess), Kevin Randall (@KevinBrandall) Hashtag: #socbizchat If your...
One of the most interesting byproducts of the social business era has been the rise of content marketing. It’s a powerful means of generating awareness for a brand or product, one that is both stylish and informative in its presentation — and flexible...
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