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Guest Lecturer @MNBurgess to Discuss “Branding From the Inside Out” at @Centenary_NJ College #NJ

by Mark Burgess

I am pleased to announce that Centenary College (@Centenary_NJ) has invited me to present as the Gates-Ferry Distinguished Lecturer on February 4, 2013, from 7 to 9 p.m at the Sitnik Theatre in the David and Carol Lackland Center, Hackettstown, NJ.  This event is free...

[VIDEO] Watch @MNBurgess Share the Secret of the @SocialEmployee Revolution With @KareAnderson at @PivotCon #df13

by Mark Burgess

During the whirlwind of activity that was last month’s Pivot Conference, I had a chance to sit down briefly and talk with Kare Anderson (@KareAnderson), who was kind enough to write a nice piece on The Social Employee (McGraw-Hill, 2013) for Forbes back in August. As...

Why It’s Important to Leave Your Brand’s “Footprints” in the Digital Bazaar by @mnburgess

by Mark Burgess

It is every brand’s responsibility to leave as large a footprint as possible in the digital village. There must be no mistaking that, yes, your brand was here, and yes, its presence is worth paying attention to. This is a process undertaken in thousands of small...

How Vine Can Spice Up Your Brand’s Next Marketing Push #brands #branding

by Mark Burgess

Since it’s debut in January, Vine has quickly captured the imaginations of businesses large and small. Brands have used Vine to offer short, often witty, messages to their customer bases. The themes of these posts are naturally varied, with each innovating in exciting...

Is Your Brand Building Social Employees? via #pivotcon (@SocialEmployee – McGraw-Hill) #socbiz

by Mark Burgess

A recent IBM global C-Suite study has provided the latest volley of evidence demonstrating that the age of the social business is well underway, and that it’s time for brands to get on the bandwagon. This isn’t necessarily news by itself, but coupled with one of the...
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