We are proud to announce the winners of the first annual #EmployeeSEAL Awards. The SEAL—which stands for “Social Employee Advocacy Leaders”—recognizes those in the business community who lead by action, who evangelize through their passion, who inspire others to join the @SocialEmployee revolution through their tireless advocacy in the social sphere.
The #EmployeeSEAL honorees are business men and women who are active, engaging and respected on Twitter and within their organizations—and who meet the following requirements:
- Must regularly produce some form of business-related online content (i.e., blog posts, tweets, news articles), and must be good storytellers.
- Must be active in social media (e.g., must have at least 200 followers on Twitter).
- Must be employed in an organization, profit or non-profit, or work as an entrepreneur.
Over the past few months, we’ve collected your nominations via Twitter and our website and tallied them up. We also tapped industry leaders for their recommendations.
As I explained in my initial post for the #EmployeeSEAL, the inspiration for this award came through my involvement with The Economist Intelligence Unit (@TheEIU) as an advisory board member tasked with selecting their Top 25 Social Business Leaders. During my interview in The Economist around that time, I also discussed how my involvement on the board helped bring some concepts full-circle for me. Specifically, I was struck by how much the concept of the social leader echoed Tom Peters’ concept of The Brand Called You nearly two decades prior—and how much we all still owe a debt of gratitude to Peters for his spot-on predictions of what the dawning age of social business would look like.
(Note: The #EmployeeSEAL is not affiliated with either The Economist or Tom Peters.)
Here are your top 50 #EmployeeSEAL winners for 2015:
Jennifer Aaker @aakar
Natanya Anderson @NatanyaP
Jeremi Bauer @JeremiBauer
Judy Bellem @JudyBellem
Vidar Brekke @iVidar
Dorie Clark @dorieclark
Geoff De Weaver @geoff_deweaver
Dino Dogan @dinodogan
David Edelman @davidedelman
Martyn Etherington @Etherington_CMO
Tim Fargo @alphabetsuccess
Jonathan Ferrar @jaferrar
Jon Ferrara @Jon_Ferrara
Tighe Flatley @tflatley
Nis Frome @NisFrome
Glenn Gaudet @glenng
John Hagel @jhagel
Kent Huffman @KentHuffman
Josh James @joshjames
Jerry Kane @profkane
Julie Kehoe @juliekehoe
Annalie Killian @maverickwoman
Katrina Klier @KatrinaKlier
Lisa Koren @Korenlis
Laura Spreck Lee @LauraSpreckLee
Casey Lucas @CaseyCrl
Simon Mainwaring @simonmainwaring
Sarah Manning @smanning1000
Ethan McCarty @ethanmcc
Peter Methot @PeterMethot
Stacey Miller @staceylamiller
Paul Miller @paulmillersays
Mark Ogne @markogne
Steve Olenski @steveolenski
Tom Peters @tom_peters
Tom Pick @TomPick
Ben Pring @BenjaminPring
Satya Ramaswamy @SatyaRamaswamy
Kevin Randall @KevinBrandall
Brian Rice @briansrice
Alex Romanovich @alexromanovich
Ted Rubin @TedRubin
Alan See @AlanSee
Esta H. Singer @sheconsulting
Andy Smith @kabbenbock
RobertHThompson @RobertHThompson
Fiona Vessey @FionaVesey
Casie Vogel @casievogel
Ekaterina Walter @Ekaterina
JeffWillinger @jwillie
AFTERWORD by Kevin Randall, Vice President of Brand Strategy & Research at Movéo Integrated Branding, and journalist for The New York Times, The Economist and Vanity Fair.
Download ~> Free Chapter 3 – “Brands Under Pressure”
Below are recent endorsements for The Social Employee (McGraw-Hill, August 2013) by Tom Peters and David Aaker on their social networks, but if you want to see more of their endorsements click here.
In The Social Employee, we go behind the scenes with several leading brands—such as IBM, AT&T, Dell, Adobe, Southwest Airlines, Cisco, Acxiom, and Domo—pulling the lid off the inspiring social business success stories that have propelled these companies into the 21st century. These cutting-edge brands have all come to the same realization: the path to social business lies through empowering the social employee.
See what others are saying about The Social Employee and order your copy today!
Please check out @SocialEmployee media buzz! 
“Great brands have always started on the inside, but why are companies taking so long to leverage the great opportunities offered by internal social media? . . . The Social Employee lifts the lid on this potential and provides guidance for businesses everywhere.” —JEZ FRAMPTON, Global Chairman and CEO, Interbrand
The Social Employee offers an unparalleled behind-the-scenes look at the social business success stories of some of the biggest brand names in the business world, including IBM, AT&T, Dell, Adobe, Southwest Airlines, Cisco, Acxiom, and Domo. These cutting-edge brands have all come to the same realization: the path to social business lies through empowering the social employee.
The brands that leverage their employee base in order to engage customers and prospects through social media are the ones destined to win the marketing wars. This book not only details the astronomical rise of the social employee, but also outlines the innovative methods that leading companies have employed to foster cultures of enthusiastic and engaged workers.
FOREWORD by David C. Edelman, Global Co-Leader, Digital Marketing & Sales Practice, McKinsey & Company
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