by Cheryl Burgess
In yet another team-up with the fine folks at IBM (@IBMSocialBiz), Blue Focus Marketing (@BlueFocus) was asked to share our thoughts on the value of social business, how it affects social employee culture (@SocialEmployee), why 2014 is going to be the year of the...
by Cheryl Burgess
Toward the end of a previous post detailing one of our many experiences at the 2014 IBM Connect Conference, I linked to this video, which contains a brief excerpt from a chat we had with Socialized! author Mark Fidelman (@MarkFidelman) about the role of the...
by Cheryl Burgess
A good way to measure the success of an event is how much you end up posting about it after it’s all over. Here we are, a month after the 2014 IBM Connect Conference, and I still have more exciting content to share with you. In this video, I had a chance to speak with...
by Cheryl Burgess
In the social business world, reputation reigns supreme. Fortunately, increasing evidence suggests that executives in the C-Suite have come to understand this point very clearly. Reputation is intrinsically linked to the rise of social media in business, which in turn...
by Cheryl Burgess
Mark your calendars for Tuesday, January 21! The Conference Board (@ConferenceBoard) has invited Blue Focus Marketing President Mark Burgess (@MNBurgess) and myself (@CKBurgess) to join their January “Book Discussion” webcast, scheduled to start at 11 a.m. EST. In the...
by Cheryl Burgess
Below are recent endorsements for The Social Employee (McGraw-Hill, August 2013) by Tom Peters and David Aaker on their social networks, but if you want to see more of their endorsements click here. In The Social Employee, we...