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[VIDEO] Watch @CKBurgess and @MNBurgess Champion #SocBiz Strategy with @IBMSocialBiz

by Cheryl Burgess

In yet another team-up with the fine folks at IBM (@IBMSocialBiz), Blue Focus Marketing (@BlueFocus) was asked to share our thoughts on the value of social business, how it affects social employee culture (@SocialEmployee), why 2014 is going to be the year of the...

[VIDEO] An “Unedited” Are You a Social Executive Chat With @MarkFidelman #IBMConnect #SocBiz #IBM

by Cheryl Burgess

  Toward the end of a previous post detailing one of our many experiences at the 2014 IBM Connect Conference, I linked to this video, which contains a brief excerpt from a chat we had with Socialized! author Mark Fidelman (@MarkFidelman) about the role of the...

[VIDEO] Fun at #IBMConnect w/ @Sandy_Carter (Shout-Out to @Tom_Peters) #IBM #SocBiz

by Cheryl Burgess

A good way to measure the success of an event is how much you end up posting about it after it’s all over. Here we are, a month after the 2014 IBM Connect Conference, and I still have more exciting content to share with you. In this video, I had a chance to speak with...

How Social Executive Buy-In Builds a @SocialEmployee Culture #CMO #SocBiz #CIO

by Cheryl Burgess

In the social business world, reputation reigns supreme. Fortunately, increasing evidence suggests that executives in the C-Suite have come to understand this point very clearly. Reputation is intrinsically linked to the rise of social media in business, which in turn...

The @SocialEmployee Revolution Comes to @ConferenceBoard #SocBiz #HR #SHRM

by Cheryl Burgess

Mark your calendars for Tuesday, January 21! The Conference Board (@ConferenceBoard) has invited Blue Focus Marketing President Mark Burgess (@MNBurgess) and myself (@CKBurgess) to join their January “Book Discussion” webcast, scheduled to start at 11 a.m. EST. In the...

Register for @ConferenceBoard Book Discussion on @SocialEmployee #HR #SHRM #socbiz

by Cheryl Burgess

          Below are recent endorsements for The Social Employee (McGraw-Hill, August 2013) by Tom Peters and David Aaker on their social networks, but if you want to see more of their endorsements click here.   In The Social Employee, we...
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