Is There a Crisis In Crisis Management?
The risk social media brings to brand reputation is real We don’t live in a world where conventional risk-management textbooks prepare us for social media’s impact on brand reputations. Because of the Internet and globalization, social media threats have...The Oscar of B2BTOTY Awards Needs Your Vote
Award Epitomizes B2B Marketing & Social Media Creative ideas seldom come from sitting in a boardroom. Apparently Billy Mitchell and his son Cole, MLT Creative, are evidence of this when they redesigned the new @B2BTOTY logo and trophy. Napkins shifted back and...Rolling Thunder ….. Welcome to Blue Focus Marketing
Inaugural Blog Whenever you have something exciting you want to share with friends and business associates, such as working feverishly to launch a business, the hardest part is not being able to tell anyone. After several months of preparation, I am proud to announce...
