How to ignite your business with Twitter: The X Factor

Everyone seems to have a Twitter handle these days:  News reporters, celebrities, restaurants, friends, and your business contacts.  Twitter usage has skyrocketed to over 100 million active accounts.  Moreover, this dynamic social medium can be the X factor for your...

How to create future brands

 Brands are on a Transformational Journey The future. Coming soon! Imagine for a moment that brands are on a magical conveyor belt; propelled by the fusion of technology and humanization, moving toward a place called brand relevancy. The brand’s momentum could slow,...

Google+ Is it a Digital Disruption for CMOs?

Google+ or Google-?  20 Experts Voice Their Opinions The onslaught of new digital technologies, decline of traditional methods of reaching customers and the increased use of social media, doesn’t exactly make being a CMO an easy job.   Forrester’s advice to CMOs: ...

Future of Ideas

The Future isn’t what it used to be. “Ideas are the currency of the future.” Insights from Cannes Lions 2011, Modern Creativity all amid seismic industry change. Was the last session of Day One at Cannes 2011 the most profound?  This session...