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Why should brands create their own Octopus’s Garden? #OctoLeader #marketing #business

by Cheryl Burgess

  This week, we wrap up the celebration of our new marketing leadership video with a post that’s all about storytelling and mythology. What are you doing to “octomize” your brand? Marketing leaders are a lot like octopuses. No, really. They’re highly adaptive...

3 Social Employee Advocacy Lessons from Our Friend the Octopus #OctoLeader #Marketing #Leaders

by Cheryl Burgess

This week, we continue to celebrate our latest employee advocacy video, starring the lovable Rexi and Octo! Check it out below, and make sure to nominate your favorite employee marketing leaders for our first #OctoLeader Award! Much like an octopus propelling itself...

3 Fun Octopus Facts—and How They Apply to Employee Advocacy #marketing #business

by Cheryl Burgess

This week, we continue to celebrate our latest video on social employee advocacy. Check out our new video below, read ahead for cool octopus facts, and don’t forget to nominate your favorite social employees for our #OctoLeader Award!   Here at Blue Focus...

3 Ways to Embrace Octopus Power Through Employee Advocacy #EmployeeEngagement #Marketing #OctoLeader

by Cheryl Burgess

Here are 3 reasons why they should. This month, we’re celebrating the release of our latest video on social employee advocacy, a charming adventure about why brands should empower employees to be less like a T-Rex and more like an octopus. Didn’t have a chance to...

Marketing Leadership Is All About Reach: Celebrating the 2017 #OctoLeader Winners

by Cheryl Burgess

Check out the full list of 2017 #OctoLeader winners! The best marketing leaders don’t play by the rules. They’re too busy reinventing them. With the recently announced 2017 #OctoLeader Awards, we wanted to recognize the best and brightest marketing leaders on Twitter....
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